15th July 2018 Business 971 Comments

The Circuit Media Pty Ltd is delighted to announce the dates to the follow-up event on Women’s Sport.

The journey up the leadership ladder is a difficult one if you are a woman in sport. Equally daunting is the difficulty in recognition for female athletes and sports women.

Notwithstanding these challenges, women in sport management have contributed immensely to its continued development.

African female athletes have also broken major barriers to go ahead and win precious medals at prestigious events nationally, regionally and globally.

However, unlimited opportunities for female athletes and associated businesses await to be unlocked by overcoming the remaining hurdles; gender transformation in sport. Women-Win states: “The unique challenges that women participating in sport face are personal, economic, political and cultural.”

Although progress is being made and the world remains confident that more women will be gradually absorbed into sport governing structures at national, provincial and local levels, the sector remains largely male dominated.

An advancement model or programme is crucial in managing the careers of women from athlete to training assistant, training assistant to coach, coach to sport manager and sport manager to sport legislator or policy maker etcetera.

An important discussion should be held in earnest to zoom-in on the roles and responsibilities of women in leadership and management of all sporting activities. All this can be achieved by ensuring all-round support for women in sport; be it on the pitch or in boardrooms.

Women who have occupied leadership positions at national, provincial and local government, association, and school or university level have excelled.

In a nutshell, the participation of women and girls in all spheres of sport requires serious appreciation and urgent support, politically, financially, socially and culturally.

This Event Aims:

  • To bring all stakeholders in women’s sport under one roof.
  • To boost moral and confidence of Africa’s female athletes.
  • To examine the progress made and pitfalls in gender transformation.
  • To bring athletes face-to-face with sponsors.
  • To get the governments’ impression on women’s sports.
  • To examine the roles and responsibilities of sports associations in promoting women’s sports.
  • To celebrate the all round achievements and victories in sport.
  • To learn from case studies presented by the women involved in the sporting sector.
  • To develop and coin strategies for the improved marketing of women’s sports.
  • To promote improved talent management and retention.
  • To develop and disseminate educational sport materials and information.